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35 Years of Franchise Expertise.
On Your Side.

Whether you want to buy the right franchise or build one from scratch — you need an advisor who has been on both sides of the table for 35 years. That’s Lonnie Helgerson, CFE.

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Lonnie Helgerson, CFE
Lonnie Helgerson, CFE
Franchise Consultant & Author
⭐ 35+ Years in Franchising
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🏗️ Founder of 6+ Franchise Systems
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🎓 CFE Certified
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🏛️ Past IFA Board Member
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🎖️ Past VetFran Chairman
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I Want to Buy a Franchise

Finding the right franchise is hard — we make it easy. Get objective, expert guidance from exploration through signing. Our buyer consulting service is paid by the franchise brand — not you.

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I Want to Franchise My Business

You’ve built something that works. Franchising is how you scale it — expanding your brand, multiplying your revenue, and building lasting equity.

Explore Franchising Your Business

“I was in my early forties and had a great job that allowed me super flexibility to be with my wife and four sons. The American dream, perfect right? To everyone but me. I wanted the biggest challenge of my life to prove only to myself that I Could! If this is you, call Lonnie. He was awesome. He figured out right away that I was aggressive and my wife was interested but hesitant as we were comfortable. 16 years later I am a 50/50 partner in a company that has my name attached to it. My dreams were fulfilled when one of my sons joined the company. Lonnie can help you reach your goals!! Forever grateful and blessed.”

Bob Baker
Owner, Baker Garrington Capital Corp.
Five Pennies by Lonnie Helgerson

Author of Five Pennies

Lonnie’s acclaimed franchising guide Five Pennies: Ten Rules to Successfully Build a Franchise Mega-Brand and Maximize System Profits is widely regarded as a practical field manual for both emerging and established franchisors.

“Franchisee profitability is the most important mission of the franchisor!” — Fred DeLuca, President & Co-Founder, Subway® Restaurants

Endorsed by the founder of Subway. Required reading for serious franchisors.

Ready to Take the Next Step?

The first conversation is always complimentary. No pressure, no obligation — just straight talk from 35 years of franchise experience.

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