Veterans make exceptional franchise owners — but not every franchise is the right fit. Lonnie Helgerson, CFE breaks down what to look for, which categories perform best, and how to find your match in 2026.
Most franchise opportunities come down to one question: will it make money? That’s the right question. But every once in a while, a business comes along where the financial case and the personal case point in the same direction. Assisting Hands Home Care is one of them. I’ve spent over 35 years in franchising. I […]
Why the Best Franchise Brands Welcome a Second Opinion He was ready to sign. Discovery Day was behind him.The brand looked sharp.The numbers seemed solid.And like a lot of buyers at that stage, he was excited — maybe a little too excited. He reached out for a quick second opinion before moving forward. That decision likely saved […]
You didn’t just serve. You trained. You led. You executed under pressure with limited resources and high stakes. Whether you were a combat medic, a logistics specialist, or an infantry team leader, the U.S. military gave you a skill set that most civilians spend decades trying to develop. The question is: what do you do […]
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